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AI Search Optimization (AEO) in Gwinnett, Barrow & Walton

MedTech Consulting helps businesses in Gwinnett, Barrow and Walton counties get named when customers ask ChatGPT, Google's AI Overviews, Perplexity or Gemini who to call. We find out what AI tools say about you today, fix what keeps you out of the answers, and track whether it's working.

Start with a $500 AI visibility audit, credited in full toward your first month of SEO.

What Is AI Search Optimization?

AI search optimization, also called answer engine optimization (AEO), is the work of making your business easy for AI tools to find, trust and recommend. When someone asks ChatGPT "who's a good IT company in Lawrenceville?" or Google shows an AI Overview for "web designer near me," the answer names a few businesses. AEO is how you become one of them.

It isn't a separate world from SEO. Google's AI Overviews are built from pages Google already indexes, and the other AI tools lean on the same websites, listings and reviews. So AEO starts with solid SEO, then adds the pieces AI tools weigh more heavily. We practice it on our own site, and ChatGPT now sends us visitors.

How Do AI Tools Decide Which Businesses to Recommend?

They recommend businesses they can clearly identify, confirm from more than one source, and quote with confidence. In practice that comes down to four things.

Your Own Website

AI tools quote pages that answer a question directly: what you do, where, for whom and roughly what it costs. Vague pages that say 'solutions' and 'excellence' give them nothing to quote.

Your Business Details Everywhere

Your Google Business Profile, Yelp, BBB, Facebook, Bing and industry directories. When your name, services and service area match everywhere, AI tools are more confident recommending you.

What Others Say About You

Reviews that describe the actual work, local news, chamber and association listings, and 'best of' lists. AI tools lean on outside sources, not just what you say about yourself.

Whether AI Can Read Your Site

Structured data that spells out your business, and a site that doesn't block AI crawlers. Some templates and security settings block them by default without anyone noticing.

The AI Visibility Audit: $500

The audit shows you exactly what AI tools say when your customers ask about the work you do, who they name instead of you, and what to fix first.

The full $500 is credited in full toward your first month of SEO work if you start a plan within 30 days. If you'd rather take the report and do the fixes yourself, that's fine too. It's yours either way.

What the audit covers

  • We ask ChatGPT, Google AI Overviews, Perplexity, Gemini and Copilot 15 to 20 questions your customers actually ask
  • We record who gets named, how often, and what the AI tools say about you (and get wrong)
  • Check your Google Business Profile and key listings for mismatched names, services and service areas
  • Check your website's structured data and whether AI crawlers are allowed in
  • Review your main pages for answers AI tools can quote
  • A written report with fixes ranked by impact, and a walkthrough call to go over it

What Ongoing AEO Includes

Ongoing AEO is part of our local SEO plans, which start at $750 per month. No separate line item: the same monthly work covers Google and AI answers. New local pages and posts each month are quoted separately after the audit.

Pages AI Tools Can Quote

  • Answer-first wording on your key service pages
  • FAQs written from real customer questions
  • Specific facts: prices, service areas, timelines

Listings & Mentions

  • Consistent details on every listing that matters
  • Local directories, chambers and associations
  • Review requests that prompt specific, useful reviews
  • Outside mentions where your customers already look

Technical Setup

  • Organization, service and FAQ structured data
  • AI crawler access checked and kept open
  • An llms.txt file that summarizes your business
  • Fast, clean pages that are easy to parse

Tracking

  • The same audit questions re-run regularly
  • How often you're named, and by which tools
  • Visits from AI assistants in your analytics
  • Calls and leads, not just mentions

Not a local business? If your customers find you across the region or the country, we focus the work on content and outside mentions instead of map rankings, and quote it after the audit.

SEO vs. AEO: What's the Difference?

SEO gets you ranked in a list of links. AEO gets you named in the answer. They share most of the same groundwork, which is why we do them together.

SEO AEO
Where people see you Google search results and the map pack Answers in ChatGPT, AI Overviews, Perplexity, Gemini
What you're aiming for Ranking near the top of a list of links Being named in the answer itself
How it's measured Rankings, clicks, calls and form leads How often you're named, AI-referred visits, leads
Shared foundation Clear pages, consistent listings, reviews, structured data Same foundation, plus outside mentions and quotable answers

Looking to build AI into your business instead, like a chat assistant or automated paperwork? That's a different service.

See our AI services →

Healthcare clients: we've worked in HIPAA-regulated medical practices for 15+ years, and AI tools are especially cautious about health content. See how we work with practices →

AI Search Optimization FAQ

What is AEO?
AEO stands for answer engine optimization. It's the work of making your business easy for AI tools like ChatGPT, Google AI Overviews, Perplexity and Gemini to find, understand and recommend. When someone asks one of those tools who to call, AEO is what gets your name into the answer.
Is AEO different from SEO?
It's built on the same foundation. Clear service pages, consistent business details, structured data and good reviews help with both. AEO adds a few things: testing what AI tools actually say about you, getting mentioned on the outside sources those tools trust, and writing content that answers questions directly enough to be quoted. That's why we include it in our local SEO plans.
How much does AEO cost?
The AI visibility audit is $500, and we credit the full $500 toward your first month of SEO work if you start a plan within 30 days. Ongoing AEO is included in our local SEO plans, which start at $750 per month. Businesses that don't need local SEO can get content-focused AEO, quoted after the audit.
Can you guarantee ChatGPT will recommend my business?
No, and be careful with anyone who does. AI answers change from question to question and from week to week, and no one controls them. What we can do is fix the things that keep you out of answers, track how often you're named for the questions that matter, and show you the trend.
How long does AEO take to work?
AI tools that search the web as they answer can pick up changes within weeks. Answers that come from what a model learned during training change much more slowly, often over months. Most businesses see the first movement in the live-search tools.
Should I block AI bots from my website?
Usually not, if you want to be recommended. Some website templates and security settings block AI crawlers by default, which can keep your pages out of AI answers entirely. The audit checks this and tells you exactly what's allowed and what isn't.
Is this the same as your AI services?
No. Our AI services build AI for your business, like chat assistants and workflow automation. AEO is about being found by AI tools your customers already use. Different work, and you can have either one without the other.
Do you only do AEO for businesses in Gwinnett, Barrow and Walton?
That's our focus, and local questions like 'who does this near me' are where we start. AEO itself doesn't depend on location, so we also work with businesses elsewhere when the fit is right.

What Does ChatGPT Say About Your Business?

For $500, we'll find out, show you who it recommends instead, and tell you what to fix. Credited toward your first month of SEO.